Stumbling through Life

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Why Blog, Why Now?

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Lots of people have jumped on the blog bandwagon recently and I’ve been hesitant.  Why you might wonder?  Well, if everyone is doing it, is it still worthwhile?  Fulfilling?  Rewarding?  Or, do you just become another one of those idiots with a blog.

And…don’t blogs – good ones at least – have some sort of a theme?  Something that strings them together, draws readership.  Unfortunately, I’m at a loss for a theme.  Well, that’s not entirely accurate – I’ve thought about a number of themes – a travel blog, a restaurant blog, a blog about funny office things, a blog focused on customer/client service, a blog focused on relationships…honestly, the list goes on and on and ON!

And…don’t you need a tone for your blog?  I mean, is it going to be a humorous blog that people read and laugh about while at work or a serious blog that brings meaning to peoples’ lives and that they talk about in conversation with the friends and family.  (I know, I know – the second one is a bit of reach to think that my little ol’ blog might actually be impactful but, a boy can dream.)

And…shouldn’t a blog have a purpose?  A mission statement, if you will.  I mean…what am I really writing this blog for?  What’s my goal?  Is it for professional reasons, to advance my career or provide tips and advice, to become a “voice” in my industry?  (Clearly not since this is my first post.)  Is it to XXX?  Or, is it just to get out of my own head?  Is it just to be able to express myself through the written word?

And…how do you gain traction as a blogger?  I mean, I’m not looking to develop a “following” or something cult-like but, you know, it would be nice to know that people are reading your work.  I’d assume most people start by telling their friends but, frankly, I don’t know if I want my friends reading this.  And, definitely not as my primary audience.  I mean, if I wanted to communicate my thoughts to them, well, I’ll pick up the phone!  So, how do you organically grow an audience?  And, with all the damn analytics and tracking sites out there, they make it abundantly clear how many people are visiting your site so it really puts the pressure on!

And…finally, aren’t there, like, rules or something about blogs.  I remember when I was working for my last company we did a lot with high school and college-aged students in the technology realm.  One of the services we offered were student blogs.  And, one of my responsibilities, along with our Creative Director, was to make recommendations to students on blogging – topics of interest, how frequently to blog, when and how to include photos, etc.  Now, here I am, challenged with creating my own blog and I’m at a complete loss.  Not a loss for words, obviously, but at a loss for the rules…for the precedent behind starting a blog.

As you can see, I had quite a bit on my mind related to starting a blog and, unfortunately, none of the concerns have really gone away or been addressed.  I simply decided, to heck with it, I am going to start a blog and just see where it goes from there.  Ultimately, it’s for me.  It’s something that I’m doing for myself, to get my thoughts out there, to have a creative outlet and all the rest really doesn’t matter much in the grand scheme of things anyway.

So, why blog, why now?  Well, the answer is simple: the time has come to put pen to paper (or finger to keyboard to screen to web preview to editing screen to live on the interweb, if you prefer).  Well, that’s it I guess…I’m officially a blogger now.  Welcome and I hope you’ve enjoyed our first encounter together.  And, I do hope you’ll stick around.  (Not trying to “hard-sell you or anything but I do think it will be interesting.  And…see point 4 above…I need all the “followers” I can get…at least for now.  :)

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Written by stumbler

August 12, 2009 at 12:12 pm